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Founded in 1996, with comprehensive website redesign in 2000 and 2008, www.chainsandcharms.com is, perhaps, the largest online retailer of charm jewelry on the Internet, having benefited from a significant ongoing search engine marketing (SEM) and search marketing optimization (SEO) program.
Chains and Charms comes up on the first page of Google, Yahoo, and MSN for just about every category of charmed jewelry and enjoys website traffic exceeding 150,000 visitors a month in seasonal periods. While it carries a complete selection of charms, the website’s potential expansion into other jewelry categories is significant.
It also boasts extensive custom programming, allowing it to accommodate and sell almost any type of jewelry. Additionally, the website has three search mechanisms, integrated video, and 360 degree spins of the premium charms, unlike any other charm jewelry website.